{ "platform": ["TikTok Shop", "TikTok Ads"], "video_type": "UGC unboxing testimonial", "duration_seconds": 15, "aspect_ratio": "9:16", "camera": { "device": "iPhone 17 Pro Max", "resolution": "4K", "frame_rate": "60fps", "lens": "main wide lens", "movement": "handheld, natural micro-movements", "look": "native TikTok feed" }, "lighting": { "type": "soft natural daylight", "environment": "indoor home", "skin_texture": "realistic pores, natural highlights" }, "subject": { "gender": "male", "age_range": "early to mid 30s", "appearance": "casual creator look, glasses, short beard, backwards cap", "expression": "friendly, confident, conversational" }, "product": { "name": "Energize Multivitamin Detox", "packaging": "white jar with green label", "extras": ["glass cup", "electric mixer"], "no_other_supplements_visible": true }, "scenes": [ { "time": "00:00-00:02", "visual": "Front-facing medium shot as the presenter opens the Energize box toward the camera", "action": "He lifts the open box slightly, revealing the product and accessories", "spoken_hook": "If you’re trying to simplify your daily wellness routine, this is worth seeing." }, { "time": "00:02-00:05", "visual": "Close-up on presenter speaking directly to camera, holding the Energize jar", "action": "Relaxed posture, subtle hand gesture with the jar", "spoken_text": "Energize isn’t just another supplement — it’s designed to support daily nutrition in one simple step." }, { "time": "00:05-00:08", "visual": "Close-up of the Energize jar label and texture as it’s gently rotated", "action": "Finger lightly points to the label without emphasizing claims", "spoken_text": "It combines vitamins and superfoods to support immunity and natural daily energy." }, { "time": "00:08-00:11", "visual": "Close-up of the powder inside the jar", "action": "He opens the jar and tilts it slightly to show the fine green powder", "spoken_text": "Everything I need, in one place, without overcomplicating my routine." }, { "time": "00:11-00:13", "visual": "Medium shot as he adds one scoop to water in the Energize glass", "action": "Single scoop, calm movement, light stir", "spoken_text": "It’s vegan, easy to prepare, and fits into my day effortlessly." }, { "time": "00:13-00:15", "visual": "Front-facing medium shot, holding the glass and product", "action": "Small nod and soft smile toward the camera", "spoken_text": "Would you add this to your daily routine?" } ], "audio": { "voice_tone": "calm, conversational, trustworthy", "delivery_style": "UGC, non-salesy", "background_sound": "light room tone only" }, "compliance": { "no_medical_claims": true, "no_disease_language": true, "no_before_after": true, "no_hair_skin_nail_claims": true, "no_comparisons": true, "ugc_style": true, "tiktok_shop_safe": true }, "engagement_strategy": { "question_cta": "Would you add this to your daily routine?", "comment_trigger": true, "follow_prompt": "implicit, not verbalized" }, "rendering_notes": { "realism": "photorealistic, smartphone-native", "imperfections": "natural hand movement, blinking, micro head tilt", "overall_vibe": "trust-first, routine-focused, creator-style" } }